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JOURNAL OF ZHEJIANG UNIVERSITY 2002 Vol.32 Number 2
2002, Vol.32 Num.2
Online: 2002-03-10

Article
 
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2002 Vol. 32 (2): 5- [Abstract] ( 937 ) [HTML 1KB] [PDF 104KB] ( 2485 )
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2002 Vol. 32 (2): 11- [Abstract] ( 912 ) [HTML 1KB] [PDF 97KB] ( 1593 )
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2002 Vol. 32 (2): 25- [Abstract] ( 980 ) [HTML 1KB] [PDF 135KB] ( 1912 )
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2002 Vol. 32 (2): 33- [Abstract] ( 969 ) [HTML 1KB] [PDF 121KB] ( 4251 )
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2002 Vol. 32 (2): 40- [Abstract] ( 902 ) [HTML 1KB] [PDF 132KB] ( 2536 )
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2002 Vol. 32 (2): 47- [Abstract] ( 1070 ) [HTML 1KB] [PDF 138KB] ( 3661 )
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2002 Vol. 32 (2): 54- [Abstract] ( 852 ) [HTML 1KB] [PDF 116KB] ( 1710 )
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2002 Vol. 32 (2): 61- [Abstract] ( 1139 ) [HTML 1KB] [PDF 118KB] ( 1448 )
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2002 Vol. 32 (2): 112- [Abstract] ( 789 ) [HTML 1KB] [PDF 90KB] ( 5109 )
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From Advertising to the Developing Globalization of World Economy

Advertising is an index of consumption. Its development reflects the economic development of all the countries in the world. Databased statistical analysis of the relationship between advertising and the economy of a country (especially its demand and supply) reveals that countries with their advertising in the positive development in relation to their economy are most likely developed countries. China among all the third world countries is the only one that belongs to this category.

2002 Vol. 32 (2): 117- [Abstract] ( 1237 ) [HTML 1KB] [PDF 189KB] ( 1570 )
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2002 Vol. 32 (2): 126- [Abstract] ( 814 ) [HTML 1KB] [PDF 85KB] ( 1673 )
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2002 Vol. 32 (2): 131- [Abstract] ( 1112 ) [HTML 1KB] [PDF 202KB] ( 2157 )
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2002 Vol. 32 (2): 139- [Abstract] ( 1216 ) [HTML 1KB] [PDF 103KB] ( 3086 )
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2002 Vol. 32 (2): 143- [Abstract] ( 1012 ) [HTML 1KB] [PDF 93KB] ( 1569 )
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2002 Vol. 32 (2): 149- [Abstract] ( 784 ) [HTML 1KB] [PDF 201KB] ( 2465 )
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2002 Vol. 32 (2): 157- [Abstract] ( 870 ) [HTML 1KB] [PDF 50KB] ( 2586 )
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2002 Vol. 32 (2): 159- [Abstract] ( 853 ) [HTML 1KB] [PDF 30KB] ( 2308 )
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2002 Vol. 32 (2): 1- [Abstract] ( 119 ) [HTML 1KB] [PDF 0KB] ( 27 )
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