旅游科学 |
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旅游目的地形象清晰度及测评方法——以西安为例 |
吴宝清1,2, 吴晋峰1,2, 周芳如1,2, 杨春华1,2 |
1. 陕西师范大学 地理科学与旅游学院, 陕西 西安 710119; 2. 地理国家级实验教学示范中心(陕西师范大学), 陕西 西安 710119 |
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The clarity of tourism destination image and it's evaluation index: A case study on Xi'an tourism image |
WU Baoqing1,2, WU Jinfeng1,2, ZHOU Fangru1,2, YANG Chunhua1,2 |
1. School of Geography and Tourism, Shaanxi Normal University, Xi'an 710119, China; 2. National Demonstration Center for Experimental Geography Education(Shaanxi Normal University), Xi'an 710119, China |
引用本文:
吴宝清, 吴晋峰, 周芳如, 杨春华. 旅游目的地形象清晰度及测评方法——以西安为例[J]. 浙江大学学报(理学版), 2018, 45(3): 379-390.
WU Baoqing, WU Jinfeng, ZHOU Fangru, YANG Chunhua. The clarity of tourism destination image and it's evaluation index: A case study on Xi'an tourism image. Journal of Zhejiang University (Science Edition), 2018, 45(3): 379-390.
链接本文:
https://www.zjujournals.com/sci/CN/10.3785/j.issn.1008-9497.2018.03.015
或
https://www.zjujournals.com/sci/CN/Y2018/V45/I3/379
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