传统零售商渠道选择策略微分博弈模型
周健,张玉华

Differential game model for channel selection strategies of traditional retailer
Jian ZHOU,Yu-hua ZHANG
图 4 开设线上渠道前、后传统零售商全渠道整体销量变化
Fig.4 All channels’ overall demand changes of traditional retailer before and after opening online channel